Brand Identity for
the Roll Forever Street Wear Co.
BRAND DESIGN
ROLL FOREVER
The new identity for the streetwear company Roll Forever is a playful interpretation of the balance between visual interest and aesthetic simpleness.
Over the spring/summer I have been working on the branding of a new skate/surf/bike/auto clothing company. Great fun and such a humble team to work for. Creating a unique iconic identity that tell the story of the ever changing life on this planet and the everyday adventures that we are presented with.
WORK INCLUDED
Brand Identity
Design System
Concept Development
Retail Design
Art Direction
Communication Design
#LOVEWHATYOUDO
To me the only way to do great work is to love what you do
Work more, want more and give more. It is an easy and client engaging formula proven time and time again to deliver great work for all clients of Bahkka. More is what makes me push through when the odds are stacked against me. Evertime I've failed I have always stood up and wanted more.
More challenges has meant more determination. More obstacles has lead to more revolutionary solutions. More misses has lead to more engaging stories.
I will never give up in the search for better solutions. I always want more.
Fredrik Johansson
Owner & Design Director
